On November 1st, Alejandro Perez, an expert freelancer from Orlando, Florida, stepped onto the stage at The Evolution London to receive AV Magazine’s inaugural AV Freelancer of the Year award. This distinguished award marked a historic moment not only for Alejandro but also for the audiovisual industry, which had never recognized freelancers at this scale. Representing Orlando-based audiovisual company LRAV, Alejandro’s victory symbolizes the power of commitment, the importance of craftsmanship, and the exceptional talent he brings to the field.
Alejandro’s journey to this moment was marked by years of dedication, refining his skills, and cultivating relationships within the industry. As a freelancer, he was well-acquainted with the challenges of the field—long hours, back-to-back events, and the high expectations of each project. His commitment to his craft and his consistent drive for excellence earned him a reputation as a go-to professional who always goes above and beyond. Alejandro has built a track record of success by blending technical expertise with a personal touch that leaves a lasting impact on both clients and attendees.
It was this commitment to quality and his inspiring work ethic that prompted LRAV, one of Orlando’s top audiovisual companies, to nominate him for AV Magazine’s prestigious award sponsor by AVIXA. For LRAV, the nomination was more than just an opportunity to celebrate Alejandro; it was a chance to shine a light on the valuable contributions of freelancers in the AV industry. Known for treating their team and clients as family, LRAV has always placed a high value on its labor force, from full-time staff to freelance collaborators. By nominating Alejandro, LRAV not only acknowledged his talent and professionalism but also underscored the critical role freelancers play in bringing amazing AV experiences to life.
The selection process for the Freelancer of the Year award was rigorous. Candidates from around the globe were evaluated not only on their technical skills and project success but also on their dedication to the industry, ability to work under pressure, and commitment to innovation. Alejandro stood out in all these areas, demonstrating a mastery of the craft and a spirit of collaboration that is often in fast-paced, high-stakes environments. The judges recognized Alejandro’s adaptability, his passion for the craft, and his consistent excellence across diverse projects.
For Alejandro, winning the freelancer of the year award was both a surprise and a deeply meaningful achievement. In his speech, he went on to thank LRAV for their continued support and belief in his work, describing them as a company that “feels more like family than anything else.” He also acknowledged the importance of community in his journey, noting that being part of a team that values creativity, professionalism, and hard work has allowed him to thrive in a competitive industry.
The award also serves as a milestone for the audiovisual industry itself, highlighting the evolving recognition of freelancers who bring unique skills and fresh perspectives to every event they help create. Freelancers like him are often the unsung heroes behind the scenes, working tirelessly to ensure that sound, lighting, visuals, and overall experiences exceed expectations. They carry the responsibility of transforming spaces, setting moods, and enhancing the energy of every event.
As the first-ever AV Freelancer of the Year award recipient, Alejandro Perez not only brings pride to Orlando and to LRAV but also inspires freelancers and industry professionals worldwide. This award represents not only a victory for Alejandro but a win for all freelancers who dedicate themselves to this industry, often working behind the scenes without recognition. Alejandro’s story sets a powerful example, showing that excellence in the AV industry is achievable and worth celebrating. Through his win, the AV community is reminded that success comes not only from talent but also from hard work, perseverance, and the unwavering support of a company like LRAV that values every person who brings an event to life.
Alejandro Perez winning AV Freelancer of the Year
